There are numerous factors that help any website rank better on the search engine result pages, and a digital marketing audit helps web admins learn which one to work on first.
With SHE In Charge, your website gets the facility of using our professional paid tools to analyze its current situation. The SHE crew will run thorough tests on every aspect of your website to uncover all the behaviors, trends, and facts. Our webmasters will be running the same tests on your competitors’ websites as well to analyze our current position among our rivals. The results of these audits will help us understand where we are standing and the areas where we are strong, and the ones that need more attention. Your visitors’ behavior, current marketing impacts, potential risks, revenue-generation opportunities, technical issues, etc., will be the part of the report created thanks to this adit. SHE professionals will provide you the roadmap of the actions needed to be taken to improve your website. This review will not only be about technical issues but visual ones as well. All the possible designing faults will be reflected in the report as we deep-analyze the website page by page. The audit will include four major steps:
At SHE In Charge,
we believe in learning
from others’ mistakes.
Along with running a detailed audit on your website to see our strong and weak points, we run audits on your competitors’ websites to see what they might be doing right or wrong. The search engine optimization world runs on information, and once we know what our competition is doing, it will be much easier to outrank them on the SERPs. Our thorough website audits will help you understand where your website stands on the technical as well as the organic side. SHE is the new symbol of perfection in the SEO world. We can help you join the side too.
Why Does My
A general misconception in many website owners’ minds is that digital marketing audits are just meant for bigger companies. Well, it is not! Marketing audits can help small-scale businesses equally. These audits are just evaluation tests to see where your website is standing at the moment on digital marketing grounds. As the saying goes, there is always room for improvement. Even when you have achieved the top ranks, you must grind to retain the place. On the other hand, if your website is not doing too well already, it makes more sense to run an online marketing audit. The audits will help you see why your marketing strategy is suffering?
There are some common indications that can be a call for a quick audit, such as:
- You are missing your sales goals constantly.
- Your social media engagement rate is weak.
- Your website’s click-through rate is nowhere near where it should have
- Lose of rankings on
- A constant need for paid marketing to expand the
If you think that we have pointed out most of the issues you are facing at your business at the moment, then there is no doubt that your website is in dire need of a marketing audit. Your strategy, which was working fine until now, has completed its course, and now you have hit the plateau. You have to identify the problem areas to create the solutions. Otherwise, you will keep on missing your goals in the coming days as well.
Even if you think that the above-given are not your reasons to go for an audit, you should still go for it. These audits are like regular medical checkups, which are done to point out any underlying issues and eliminate them before they can start making any troubles for your website body. Also, online trends change all the time. Who would think before social media start knocking down the regular SEO rules that one day it would become the biggest market online? Mobile phone optimization and voice search optimizations are still a new thing in the digital marketing world. Who knows what fresh opportunities might artificial intelligence and augmented reality bring in?
You might not know it yet, but your competitors might have already started working on the next big change in the search engine optimization universe thanks to their regular audits. They are regularly changing, removing, and improving their strategies when you are reading this piece about why you should go for an online audit.
It is always great to see where your competition is heading to start preparing for your future moves. As we have mentioned before, it is good to learn from the mistakes committed by others rather than making them yourselves for lessons. So, now the facts are in front of you. Now you know what is a marketing audit, how it works, and what are the benefits of a digital marketing audit.